Traffic Source Tools & Services

PropellerAds

Self-serve traffic source reaching 2 billion users — push, popunder, interstitial and in-messenger social inventory.

Ad formats
Push Popunder Interstitial Interactive Telegram social
Quick facts
Category Traffic Source
Formats Push, Popunder, Interstitial, Interactive, Telegram social
Visit PropellerAds
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What it is, in one line

PropellerAds is one of the biggest self-serve traffic sources for affiliates: 2 billion users of claimed reach, with pop volumes of 66M+ daily impressions and a newer in-messenger "social inventory" of 212M+ monthly impressions inside the Telegram ecosystem. Every format ships with its own performance data and case studies, which makes it a common first stop for media buyers testing offers broadly before scaling the winning GEOs.

Media buyers Broad offer testing Mobile & utility offers
2B
Users reached
66M+
Daily pop impressions
212M+
Monthly social impressions

Key features 4 listed

Massive pop volumes
66M+ daily impressions (2B monthly) with low CPMs for broad offer testing.
Push subscribers
Opt-in audiences with purchase intent, targetable by GEO.
Telegram social inventory
Native in-messenger placements — 212M+ monthly impressions across all GEOs.
Multi-source testing
Find the right marketing mix per GEO across formats from one dashboard.

Pros & cons

Pros
  • Among the largest pop and push volumes available
  • Per-format performance data and case studies
  • Unusual in-messenger Telegram inventory
Cons
  • Pop and push traffic needs aggressive filtering to perform

About PropellerAds

PropellerAds is a self-serve advertising platform that affiliates use as a traffic source. It claims reach of two billion users across push notifications, popunders, interstitial and interactive formats, plus a native in-messenger inventory inside the Telegram ecosystem with more than 212 million monthly impressions. Pop traffic alone runs at 66 million or more daily impressions, which keeps test CPMs low.

The platform positions itself around multi-source testing: campaigns can mix formats per GEO, and each format carries its own performance data and public case studies. AFFDigest also maintains a publisher-side review of PropellerAds as an ad network.

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