Lead Stack Media

What Lead Stack Media is

Lead Stack Media, Inc. is a US lead generation network for consumer finance, built around payday, installment, personal loan and debt relief offers. The company is based in Orlando, Florida, its affiliate agreement is governed by Wyoming law, and it is a member of the Online Lenders Alliance. Founder and CEO Sam Merry also leads Payday Ventures, the operator of consumer loan sites such as Viva Payday Loans and Big Buck Loans, and the affiliate login runs on the pdvportal domain, so the network sits close to its own lending brands. Lead Stack Media says it has worked with more than 5,000 affiliates since 2023 and is integrated with more than 100 lenders and lead buyers.

Offers and verticals

The catalog is narrow by design: more than 20 loan and debt offers, all described as exclusive, including BorrowMoney.us, Viva Payday Loans, TribalLoans.com, Super Personal Finder and Big Buck Loans, with loan amounts up to $50,000. Debt relief is sold on a pay-per-lead basis. The United States is the main market, with additional opportunities in Canada, Australia and South Africa. Affiliates based outside the US are accepted as long as their traffic comes from the available GEOs.

Commission models and payouts

Loan leads are routed to integrated lenders and buyers, and affiliates earn per accepted or approved lead or on revenue share. The homepage advertises up to $300 per lead in one section and up to $350 in another, plus revenue share up to 90% on payday and personal loan leads, and says all publishers receive 90% commission regardless of size. In practice, the price of each lead depends on which buyer accepts it, so earnings per click vary by state, loan amount and lead quality.

Payment terms need checking because the network’s pages disagree. The marketing pages promise weekly payouts above $500 (one section says $100), and the FAQ page allows weekly or monthly depending on volume. The affiliate terms set monthly payment about 10 days after month end, with balances under $500 rolled forward. Methods are ACH, bank wire, SWIFT and PayPal, and transfer costs can be deducted. A referral program pays a share of referred affiliates’ revenue, but the rate is not published.

Tracking, tools and platform

Affiliates get a real-time reporting portal and responsive JavaScript iFrame loan forms that can be embedded on their own sites in minutes, with leads routed to the buyer network behind them. Self-hosted forms can also be connected to the 200+ integrated buyers. Postback and API options are not described publicly, so affiliates who rely on an external tracker should raise this with their manager.

Traffic rules and compliance

The signup form lists email, SMS, paid media, social, native and SEO as traffic types, but approval is not automatic: Lead Stack Media reviews registrations, usually asks about compliance practices and can pause accounts it suspects of non-compliant traffic. The terms ban spam, misleading promotion, trademark-based domains, unapproved changes to offers and fraudulent actions generated by bots, scripts or iframes. Commissions can be withheld during fraud reviews of up to 90 days, the network’s action count is final, and accounts with no login for 60 days can be closed. Payday and tribal lending are tightly regulated in many states, so publishers running email or SMS need documented consent.

Support and getting started

New affiliates pick an account type, traffic sources and a preferred account manager on the signup form, then complete the review. Contact is by email at business@leadstackmedia.com or by phone on 407-548-1453.

Who it suits

Lead Stack Media suits US-focused loan publishers, finance SEO sites and compliant email or SMS marketers who want exclusive loan offers and embeddable forms. Affiliates outside consumer finance, those who need weekly payouts guaranteed in writing, or anyone uncomfortable with payday and tribal lending should look elsewhere.