Affiliate Network
Affiliati
US performance network for finance, insurance, health and legal lead generation since 2011.
- Best for US email and SMS publishers…
- Niche E-Commerce, Finance, Health…
- Models CPA, CPL, Pay Per Call
- Payouts Monthly, Net-15
Editor's verdict
Affiliati is an established, founder-led US network, running since 2011 from Santa Barbara, with a clear focus on high-intent lead generation in finance, insurance, health, legal and telehealth. The brand roster shown on its site and the CAKE tracking setup point to serious advertiser demand, and payouts on CPL, CPA, click-to-call and warm-transfer models suit lead-gen publishers well.
The trade-off is gatekeeping and compliance. Applicants need two industry references, and the publisher terms read like those of a regulated lead buyer: TCPA consent records for seven years, SMS limits, CAN-SPAM, DNC scrubbing, insurance requirements and quick fraud holds. Standard terms are monthly net 15 and only after the advertiser pays, while minimum payout and payment methods are not published.
Experienced US email, SMS, pay-per-call and content publishers in finance and health should apply, ideally with references ready. Beginners and international or incentivized traffic will do better elsewhere.
Key facts
Traffic rules
Promotional methods
- SEO / organic
- PPC / paid search
- Paid social
- Native ads
- Push
Only methods the network states a policy for are shown — always confirm with your manager before running.
Restricted traffic
Incentivized only with written approval; no spawning or exit pop-ups, adware or spyware; SMS needs TCPA written consent and approved copy; email must follow CAN-SPAM and DNC suppression.
Score breakdown
Pros, cons & fit
Payment details
- Approval type
- Manual review
- Manager support
- Yes
- Postback support
- Yes
- Payment net window
- Net-15
- Payout currency
- USD
- Creative assets
- Banners, Email swipes
- Account model
- Managed
About Affiliati
What Affiliati is
Affiliati Network is a US performance marketing network operated by The Affiliati Network LLC, a Delaware company with its office at 804 Anacapa Street, Santa Barbara, California. Sonny Palta founded it in 2011 as a one-person operation after graduating from the University of Miami. Sean Falls (Chief Revenue Officer, with the company since 2013) and Scott Griffiths (CFO, formerly at Farmers Insurance) round out the leadership team. Affiliati describes itself as a marketplace connecting advertisers with a vetted group of affiliates, and it also buys media internally and runs owned and operated properties.
Offers and verticals
The offer mix leans toward regulated, high-intent lead generation: personal loans, mortgages, debt consolidation, insurance, health and wellness, telehealth, clinical research, legal and mass tort, rehabilitation and e-commerce or D2C brands. The site shows logos such as LendingTree, NerdWallet, BetterHelp, Hims & Hers, Lemonade, SelectQuote, TransUnion and Freedom Debt Relief. The signup form also lists sweepstakes, antivirus, nutra, dating, crypto, home services and warranty among the verticals publishers can declare. Most demand is US-focused.
Commission models and payouts
Campaigns pay on CPL, CPA, click-to-call and warm-transfer models, with rates set per campaign inside the platform and negotiated through a growth manager. The publisher terms set a standard schedule of monthly, net 15: commissions for a month are paid by the 15th of the next month. The affiliates page also mentions weekly and bi-weekly payouts, which in practice means faster terms for established partners. Commissions are paid only after the advertiser pays Affiliati, and advances are discretionary. Minimum payout and payment methods are not published, so partners should confirm both with their manager before scaling.
Tracking, tools and platform
The affiliate portal runs on CAKE, with real-time Sub-ID reporting, postbacks, API access and click-to-conversion tracking. Tracking data is final unless a publisher disputes it in writing within 14 days. A Network Operations Center checks over 70 click-level data points (device, OS, ISP, IP, geo, velocity) to flag bots and duplicate leads.
Traffic rules and compliance
Compliance is strict, which fits the finance, health and legal verticals. Incentivized traffic needs written approval per campaign. Spawning and exit pop-ups, adware and spyware are banned. Email must follow CAN-SPAM, and SMS requires TCPA written consent, pre-approved copy, at most two messages per 24 hours, sends only from 8 a.m. to 9 p.m., and seven years of consent records. Sub-affiliates must be disclosed and approved. Suspected fraud puts payments on hold, and a publisher that cannot prove clean traffic within 7 days can lose the account and the commissions. Publishers must also carry business insurance that covers TCPA and CAN-SPAM claims.
Support and getting started
Applicants complete a Zoho-hosted form covering company and address, traffic types, verticals, a chat handle (Teams, Telegram, WeChat, WhatsApp or Slack), and two references from companies worked with in the past six months that can vouch for traffic quality, followed by an e-signature on the terms. Approved partners get a dedicated growth manager. General support runs through support@affiliatinetwork.com, and the full publisher agreement is on the Affiliati publisher terms page.
Who it suits
Affiliati fits experienced US email, SMS, pay-per-call, native and listicle publishers in finance, insurance and health who can document consent and pass reference checks. New affiliates without references, incentivized traffic, or international-only traffic will find approval hard.
How to join
-
Open the affiliate signup form
Affiliates choose the affiliate option on the Affiliati sign-up page, which opens a hosted application form.
-
Describe the business and traffic
Applicants enter company or individual name, address, website, traffic types, verticals and the countries they promote.
-
Add contacts and references
The form asks for a work email, a chat handle and two industry references who can confirm traffic quality.
-
Sign the terms
Applicants e-sign the publisher terms and complete email verification to submit.
-
Onboard with a growth manager
After vetting, approved partners get CAKE portal access, set up postbacks and agree payout terms with their manager.
Data & sources
Field sources
- Founded Year affiliatinetwork.com
- Name affiliatinetwork.com
- Official Url affiliatinetwork.com
- Account Model affiliatinetwork.com
- Allowed Methods affiliatinetwork.com
- Dedicated Manager affiliatinetwork.com
- Features affiliatinetwork.com
- Short Description affiliatinetwork.com
- Traffic Types affiliatinetwork.com
- Verticals affiliatinetwork.com
Frequently asked questions
How do affiliates get approved at Affiliati?
Applicants fill in a detailed form with company details, traffic types, verticals and a chat handle, plus two references from companies they worked with in the past six months. Affiliati vets each publisher and can reject or re-evaluate accounts at any time. Without references, extra verification steps are required.
When does Affiliati pay affiliates?
The publisher terms set monthly, net 15 payments, so a month's commissions are paid by the 15th of the following month. The affiliates page also mentions weekly and bi-weekly payouts, which partners can discuss with their manager. Commissions are paid only after the advertiser has paid Affiliati.
What is the Affiliati minimum payout?
Affiliati does not publish a minimum payout or a list of payment methods. Partners should confirm both with their growth manager during onboarding, before scaling campaigns.
Which commission models does Affiliati offer?
Campaigns pay on CPL, CPA, click-to-call and warm-transfer models. Rates are set per campaign in the platform, and growth managers negotiate payout increases for strong traffic.
What verticals does Affiliati focus on?
The core verticals are personal loans, mortgages, debt consolidation, insurance, health and wellness, telehealth, clinical research, legal and mass tort, rehabilitation and e-commerce or D2C brands. Brands such as LendingTree, NerdWallet, Lemonade and Hims & Hers appear on its site.
What traffic does Affiliati allow?
Email, SMS, native, listicle, social, newsletter, SEO, search and call traffic are all part of the mix. Incentivized traffic needs written approval per campaign, spawning or exit pop-ups and adware are banned, and email and SMS must follow CAN-SPAM and TCPA rules.
What tracking platform does Affiliati use?
The affiliate portal runs on CAKE, with real-time Sub-ID reporting, postbacks and API access. Tracking data is final unless the publisher disputes it in writing within 14 days.
How does Affiliati handle fraud?
A Network Operations Center monitors click patterns, device IDs, IPs and velocity around the clock. Suspicious accounts can be paused without notice and payments held, and publishers have 7 days to prove the traffic is clean or risk termination and cancelled commissions.
Can Affiliati publishers use sub-affiliates?
Yes, but only with written disclosure and approval before they start, including company and bank details. Affiliati never pays sub-affiliates directly, and using undisclosed sub-affiliates is a material breach.
How can affiliates contact Affiliati?
General support runs through support@affiliatinetwork.com, and approved partners work with a dedicated growth manager. The company's office is at 804 Anacapa Street, Santa Barbara, California.
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