Affiliate Program

eBay Partner Network

The eBay Partner Network allows users to earn by driving traffic to eBay listings.

Rating
Coverage United Kingdom, US
  • Best for Deal, collectibles and resale…
  • Niche affiliate marketing, eCommerce
  • Models Pay-per-click, Pay-per-sale
  • Payouts Monthly
7.3/10 STRONG
Payment 6.9
Creator fit 7.8
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Last checked Aug 13, 2026 Last verified Sep 30, 2026

Editor's verdict

eBay Partner Network pays a percentage of the purchase price, with the rate set by the item category and an earnings cap on each transaction. eBay publishes the numbers on its rate card, so check the category you plan to promote before building content around it.

The attribution window is 24 hours. A Buy It Now purchase must be made within 24 hours of the click. For auctions, the bid has to be placed within 24 hours and won within 10 days, and a Best Offer has to be submitted within 24 hours.

There are two routes in. eBay Ambassador is for social-first creators and is open in the US and UK only, while EPN gives access to feeds and APIs for sites and apps with technical needs. Items sold by charities and special promotional deals pay little or nothing.

Reviewed by AFFDigest editors · Updated Sep 30, 2026

Key facts

Commission
Percentage by category, capped per transaction
partnernetwork.ebay.com checked Aug 13, 2026 70%
Cookie window
1 day
Payment methods
PayPal
partnernetwork.ebay.com checked Jul 18, 2026 80%
Top GEOs
United Kingdom, US
partnernetwork.ebay.com checked Jul 18, 2026 90%
Verticals
affiliate marketing, eCommerce
partnernetwork.ebay.com checked Jul 18, 2026 90%

Score breakdown

Overall 7.3
Payment 6.9
Creator fit 7.8

Pros, cons & fit

Strong fit
Best for
Deal, collectibles and resale content sites
Price comparison sites and apps that can use feeds and APIs
US and UK social creators, through eBay Ambassador
Pros
Commission is earned on any sale that results from your traffic, not only on the item you linked.
Auction wins count for up to 10 days after a bid placed within 24 hours of the click.
EPN includes feeds and APIs for sites and apps.
Large catalog: 2.5 billion listings and 136 million buyers in 190 markets.
90% of listings are Buy It Now, which suits the short attribution window.
Consider carefully
Not best for
Affiliates who rely on long cookie windows
Social creators outside the US and UK who want the Ambassador program
Cons
The attribution window is only 24 hours from the click.
Earnings are capped per transaction.
eBay Ambassador is limited to the US and UK.
Charity items and special promotional deals pay little or no commission.

Commission details

Commission type
percentage
Runs on
In-house
Tracking
Link, API
API available
Yes

Creator fit

  • Creators overall High
  • SEO / bloggers High
  • YouTube Medium
  • Newsletters Medium

About eBay Partner Network

eBay Partner Network is the affiliate program of eBay. Partners earn when traffic they send leads to a sale, whether or not the buyer purchases the exact item linked.

Two programs

  • eBay Ambassador is for social-first creators and is available in the US and UK only.
  • EPN is for partners with broader technical needs and includes access to feeds and APIs.

How commission is calculated

Partners receive a percentage of the purchase amount based on category-level commission rates, and earnings caps apply per transaction. The rates are published on the eBay Partner Network rate card. Items sold by charities and special promotional deals carry low or no commission, and eBay notes that some partners have different terms depending on their business model.

Attribution window

  • Buy It Now: the purchase must be made within 24 hours of the click.
  • Auctions: the bid must be placed within 24 hours of the click and the auction won within 10 days.
  • Best Offer: the offer must be submitted within 24 hours of the click.

What you are promoting

eBay reports 2.5 billion listings and 136 million buyers in 190 markets. It says 80% of items are new and 90% are sold in the Buy It Now format, which matters because fixed-price items convert inside the 24-hour window far more easily than auctions.

Data & sources

84%CONF. Well sourced Every field traced to a source we scraped.
Sourced fields22
Official sources1
Last checkedAug 13, 2026
Field sources
Cookie window vs market
eBay Partner Network 1 days
Directory average 53 days

At 1 days it runs above the 53 days directory average.

Frequently asked questions

How does eBay Partner Network pay commission?

As a percentage of the purchase amount, using category-level rates from the eBay rate card. An earnings cap applies to each transaction.

How long is the eBay affiliate cookie?

24 hours. A Buy It Now purchase must be made within 24 hours of the click.

Do auction sales count?

Yes, if the bid is placed within 24 hours of the click and the auction is won within 10 days.

What is the difference between eBay Ambassador and EPN?

eBay Ambassador is for social-first creators and is open in the US and UK only. EPN is for partners with technical needs and includes feeds and APIs.

Which eBay items pay little or no commission?

Items sold by charities and special promotional deals.

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eBay Partner Network 7.3/10 Join now