Affiliate Program

Booking.com Affiliate Program

Earn money by promoting more than 28 million accommodations, plus transportation options and attractions in over 60,000 locations.

Rating
Coverage Global
  • Best for Travel blogs and destination…
  • Niche Hospitality, Travel
  • Models Pay-per-sale
  • Payouts Monthly
7.3/10 STRONG
Payment 7.4
Creator fit 7.8
Join now Own this company? Claim listing
Last checked Aug 13, 2026 Last verified Sep 30, 2026

Editor's verdict

Booking.com is one of the easiest travel brands to promote, because your readers already know it and probably already use it. The catalog is huge: more than 28 million accommodations, plus rental cars, transport and attraction tickets in over 60,000 locations.

You don’t sign up with Booking.com directly. The affiliate page sends you to CJ (Commission Junction), so you need a CJ publisher account first and then apply to the Booking.com program inside it. Payment and minimums follow CJ’s terms.

The weak spot is transparency. The public page doesn’t state a commission rate or a cookie window, only that you earn on qualified bookings. Check the terms inside CJ before you build content around it.

Reviewed by AFFDigest editors · Updated Sep 30, 2026

Key facts

Commission
Commission on qualified bookings (rate not published)
booking.com checked Aug 13, 2026 60%
Payment methods
PayPal, Wire
Top GEOs
Global
Verticals
Hospitality, Travel
booking.com checked Aug 13, 2026 90%

Score breakdown

Overall 7.3
Payment 7.4
Creator fit 7.8

Pros, cons & fit

Strong fit
Best for
Travel blogs and destination guides
Deal and trip-planning sites
Affiliates already working with CJ
Pros
A travel brand your audience already knows.
More than 28 million accommodations in over 60,000 locations.
Covers hotels, alternative lodging, rental cars and attraction tickets.
Free to register.
Runs on CJ, so it fits alongside other CJ programs.
Consider carefully
Not best for
Affiliates who need rates confirmed before applying
Sites with no travel audience
Cons
Commission rates are not published on the affiliate page.
The cookie or attribution window is not stated.
Requires a CJ publisher account and a separate application.
Commission is only paid on qualified bookings.

Commission details

Runs on
CJ
Approval
Manual review
Tracking
Link

Creator fit

  • Creators overall High
  • SEO / bloggers High
  • YouTube Medium
  • Newsletters Medium

About Booking.com Affiliate Program

The Booking.com affiliate program pays commission on qualified bookings made through your links. Registration is free.

What you can promote

More than 28 million accommodations, together with transportation options and attractions in over 60,000 locations. That covers hotels, alternative lodging, attraction tickets and rental cars.

How it works

  1. Register. Booking.com directs affiliates to its program on CJ (Commission Junction).
  2. Sign up with the affiliate network.
  3. Promote with links, banners and other tools.
  4. Earn commission on qualified bookings.

Support

Booking.com highlights 24/7 customer service for the travellers you refer.

Not published

The affiliate page does not state commission rates, the cookie or attribution window, or payment terms. Those are set inside the CJ program.

How to join

  1. Go to the Booking.com affiliate page

    The registration link sends you to the Booking.com program on CJ.

  2. Create or use a CJ publisher account

    You need to be on CJ to apply.

  3. Apply to the Booking.com program

    Approval is handled inside CJ.

  4. Promote

    Use links, banners and other tools. You earn on qualified bookings.

Data & sources

88%CONF. Well sourced Every field traced to a source we scraped.
Sourced fields13
Official sources1
Last checkedAug 13, 2026
Field sources

Frequently asked questions

How do I join the Booking.com affiliate program?

Through CJ (Commission Junction). The Booking.com affiliate page links to its program on CJ, and registration is free.

What can I promote with Booking.com?

More than 28 million accommodations, plus rental cars, transportation and attraction tickets in over 60,000 locations.

How much commission does Booking.com pay?

The affiliate page does not publish a rate. It says affiliates earn commission on qualified bookings; the terms are shown in the CJ program.

How long is the Booking.com affiliate cookie?

The affiliate page does not state a cookie or attribution window.

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Booking.com Affiliate Program 7.3/10 Join now